TOP EASY & CREATIVE WAYS TO ENGAGE DONORS

If you’re finding the gentle reminders asking for support are giving you the ick, it’s time to get a little creative! In this blog we dish out our top ways to help rally the support of your donors in a fun and creative way, without sounding like a beggy broken-record!

Keep your fundraising fresh and your supporters engaged by pledging to do something entertaining for each milestone met. Whether it's a daring stunt like a skydive, or a goofy TikTok dance routine, you’ll make your campaign stand out and keep your supporters engaged.

People who share their fundraiser pages via social media raise a whopping 440% more than people who don't!*. Social media is the perfect place to get a little creative, shout about your story, and keep your campaign in the spotlight with regular progress updates. Whether that’s telling your followers why you’re fundraising with a heart-felt video or sharing meme-based reminders to get your friends to donate, there’s lots of ways you can engage your followers in return for a donation! Here are some suggestions below:

Monday motivation

Use Monday’s to update your followers with your fundraising and training progress, whether that’s a screenshot of how much you have raised to date, or a video of your sweaty face after a training session!

Topic Tuesdays

Use Tuesdays to talk about your chosen charity and the cause that’s close to your heart. Sharing your story, and why you want to make an impact for your charity is key to securing donations. If you’re not a fan of talking to camera, consider sharing your charity's social media posts along with a brief caption and a link to your fundraiser page.

Dancing for donations

If you’re not one to take things too seriously, why not capture a TikTok-esque dance similar to @Ameliadimz and pair it with a caption encouraging people to donate to your fundraiser! Some smooth moves are sure to pique your audience’s interest.

Create shareable memes

Using the free CapCut app, you can create fun video memes perfect for sharing on social media and grabbing your followers' attention. Here’s a quick guide:

1. Head to your app store and download CapCut for free.
2. Dive into the templates tab and scroll through the popular templates presented, or search for a meme format you’ve seen on social media.
3. Find a template that suits your style, then hit 'use template'. Overlay the template with a picture or video from your phone, and click 'next' to edit.
4. Once you’re satisfied, hit 'export' to save your masterpiece.
5. Upload your meme to Instagram or TikTok and craft a fun caption. Don’t forget to include a link to your fundraiser to encourage donations!

Here’s an example we whipped up to get you inspired:

Create a challenge

Remember the viral sensation of the ice bucket challenge? Not only did it raise a whopping $115 million for ALS but it also sparked widespread awareness across social media. Here’s how you can harness the power of viral challenges for your own fundraising efforts:

1. Record a brief video explaining your fundraising mission and your chosen challenge.
2. Tag two pals, encouraging them to chip in for your cause and take on the challenge within 72 hours.
3. Your two pals will then need to pass it on by tagging two of their own friends.

The key? Keep it simple and fun, ensuring everyone can get involved!

Top tip

Be sure to tag your chosen charity/charities in your posts so they can share your story with their own followers!

If you don't like seeing your mug on social media, why not get your fave minor celebs or influencers to do a shout out for you using Cameo. Plus, it doesn’t need to cost the earth (with shout outs from as little as £2!). You can share this across all your social media channels and with friends to put a smile on their face in return for a donation!

Take Daisy May Cooper for example, who enlisted the support of Carol Baskin to ask Daisy’s publishing house to pay up for her book. We think it was a PR stunt… (think) but it did the trick!

No more chasing down mates to donate via a link you sent weeks ago. With Boost Donate on the free givestar app, you can take contactless donations in person with a simple tap of your donor's debit card or phone against your phone! That means you can snag some easy donations IRL from mates down the pub, colleagues at work, or even at the starting line of your next race! Check out our top 10 fundraising ideas using Boost Donate here.

*Data source taken from here.